3.3.6 Point of view

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What is the purpose of the information?

Information can be presented in a way to persuade people. Information may be given out of context for the purpose of presenting an opinion, or persuading you to buy a commercial product or service.

Some information is published by authors or organisations to advocate a particular point of view. Be aware that this viewpoint may influence the content of the material. Publications from these organisations tend to reflect the views of their members and are less likely to be objective.

Has information been intentionally or inadvertently excluded?

Some publications fail to present all facts or cover all perspectives. By demonstrating a depth of research in your work, you show consideration for all aspects of a topic. If there is contradictory or conflicting information that you have failed to consider, your conclusions may be questioned. You need to demonstrate that you are aware of alternative views and explain why you disagree.

What kind of language is used?

Some sources are written in an objective style using language that is objective and specific. Most academic sources use this style. Use of emotionally charged language or language that is vague and general may be a clue that the information is biased or misrepresents the facts.

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